Category: Teleseminars & Webinars
Webinars: To Be Free or Not To Be Free
So you have decided to host a Webinar. Great! How much should you charge for attendance, or should you even charge at all?
What about paying for speakers or that hosting service that will help you put on your webinar?
What is the Purpose of Your Teleseminar or Webinar?
Image by jintan via Flickr
Everything you do to promote yourself or your product must have a purpose if it is to be effective. This includes your webinar and/or teleseminar.
Are Teleseminar Scripts Useful?
Teleseminar scripts are a somewhat controversial issue for online business owners. Some people swear by them and others think they make for too much of a robotic session. The truth is, there are times when scripts are useful and other times when they are not. Keep in mind, there is a big difference between a script and an outline. While an outline is just used to keep your speech on track a script is a designated set of words that you have to cover. If you are trying to decide whether or not to use a script, think about some of these points.
Knowledge – If you are an expert in the topic you will be covering in your seminar, a script may or may not be necessary. If you have a vast understanding of the information you are covering, you should be able to talk in depth about the subject matter without a script. The best thing to use, if needed in this situation, is an outline. An outline will keep you on track without giving your teleseminar the brick layer finish. The outline will allow you some wiggle room while still giving you the ability to display your knowledge in the field.
Personality – If you are not a people person and do not feel comfortable speaking publicly, then a teleseminar script might be useful. The script, in this case, will allow you to pick the exact words you want to use in order to get your message across and also make sure you stick within your timeline. In this case, if you do choose to use a script, it is important to be able to interject some sense of personality into the words, otherwise you will be the monotone college professor who drones on and has people falling asleep in his class. Use the script to your advantage and be careful not to spend too much time in the question and answer section of the teleseminar since there is no set script for that.
Timing – If you have a set amount of time with no room for overage, then a script might be a wise choice. Where as an outline will only keep you on track, a script will help guide you through word by word. If you are generally a slow speaker, or a fast speaker, having your words already laid out might help you with either speeding up or slowing down to a level that is manageable by your audience. If timing is not an issue or was not set from the beginning, then an outline would probably be good enough.
Whether you decide to use a script or not, the biggest thing is to make the teleseminar personal. Make it a reflection of you and show how your product stands out from the rest on the market. By paying attention to that one detail, your script may not even be noticeable. If you are still having a difficult time trying to decide whether or not to use a script, try one out and see how it works with a small test group and then make your decision. After all, it is your product, you decide how you feel comfortable presenting it.
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Using Teleseminars to Boost Your Passive Income
Teleseminars are a fantastic way to earn income based on a product or service you have to offer. Did you ever stop to think that teleseminars are also a great way to help boost your passive income?
Possibly the biggest dream for business owners and entrepreneurs today is to be able to do the work once and have the income roll in over and over again, whether they continued to work or not.
This is the point where telesiminars can step in and help begin to bridge the gap.
By making a recording of your teleseminar you increase your ability to reuse that information and the atmosphere created during the teleseminar. You can bundle the recording with other information tools or services you offer. Because you have already done the leg work to set the tone, get the people there and present your information with finesse, you only have to do the work once if you record your seminars.
Without the recording, anytime you want to re-present the information you shared during the call, you have to physically present the details again. Why not take advantage of the first time and just use that as a tool over and over?
Another way to boost your passive income with teleseminars is to make sure you handle the question and answer section correctly. You want to deliver on the initial excitement created by the marketing of the teleseminar. Getting people talking is a great way to boost passive income.
With this form of passive income, you do the work one time and let everyone else spread the word for you. There is no surprise that word of mouth marketing is by far the most cost efficient and effective way to market any product. Just deliver on the promise you made, to get people to the teleseminar. From there, those in attendance will talk about it for days, weeks and months after.
Creating an affiliate program is one more way you can re-use your teleseminar content to help generate income time and again. Offer the teleseminar recording, transcript or both to your affiliates. Let them use it to promote one of your products or services. Watch your profits grow as more and more of your affiliates bring in sales from avenues you may not be able to reach.
Of course there are many other ways of turning your teleseminar into a passive income booster, but recognizing that each teleseminar you hold has the potential of working long after you go to bed should be reason enough to put the time and effort into making it your best one yet. By putting forth the effort and thinking of creative ways to make your efforts work hard for you, your teleseminars can practically become clones of you.
You are simply duplicating the attitude and self confidence you had at that one particular point in order to make a great sale over and over again. All it takes is some effort at the front end and your teleseminar will pay dividends on the back end.
For a free report on how you can leverage teleseminars visit www.teleseminars-and-webinars-unleashed.com
